Ikon’s Tamara Dorrington joins Superdream as digital marketing manager as agency wins Mirvac
Full-service agency Superdream has won the account for Mirvac Retail. Superdream will handle Mirvac’s creative, PR and marketing services.
The win comes as the agency hired Ikon’s Tamara Dorrington as its digital marketing manager.
Dorrington was previously Ikon’s digital account manager. She had worked with the agency for nearly five years.
Kirsty Visman, Superdream Australia’s director, said in a statement: “With the retail industry in a state of flux, Mirvac has a focus on growth and innovation which provides a great opportunity for a creative partnership.”
Dorrington added she was exited to be working with an award-winning team of creatives.
“I really like the energy and momentum in this agency,” she said.
“Superdream are forward-thinking and they challenge norms in the way that they operate. They don’t just deliver on client briefs but challenge their clients to go above and beyond,” Dorrington added.