I’m a Celebrity draws 1.324m for 2016 season debut but is beaten by the men’s Australian Open final
Ten’s I’m a Celebrity last night drew 1.324m metropolitan viewers for the first episode of the 2016 season which saw the 12 celebrities, including cricketer Shane Warne, announced.
It was a result that was up on its 2015 debut, which drew 1.2m; however, Seven’s coverage of the men’s final of the Australian Open still drew the biggest audience of the night.
The announcement of Shane Warne on I’m a Celebrity drew 1.324m.
According to OzTAM preliminary ratings, 1.619m viewers tuned in to watch Novak Djokovic beat Andy Murray in straight sets to win his sixth Australian Open title.
The result was down on last year’s final result, which also featured Djokovic and Murray and which drew 2.088m. Saturday night’s defeat of Serena Williams by Angelique Kerber drew a slightly smaller audience, with 1.393m tuning in.
While I’m a Celebrity was up, a new episode Modern Family at 8:00pm drew 839,000 and the new season of The X-Files appeared not be affect by the six-day delay in its broadcast, drawing 909,000 viewers.
Over on Nine, last night’s Twenty/20 Australia vs India match drew 1.026m viewers.
In news Nine beat Seven in the 6pm bulletin with 1.121m to 1.037m viewers.
Over the weekend the Today show pulled off wins against Sunrise on both the Saturday and Sunrise with audiences of 299,000 to 289,000 and 312,000 to 296,000.
The strength of the tennis helped Seven to win Sunday night with a 29.7% audience share, followed by Nine on 20.5%, Ten on 16.9%, and the ABC on 10.4%.
Related content: Top TV programmers talk the 2016 ratings war
topics
Andy Murray
Australian Open
I'm a celebrity
Nine
Novak Djokovic
OzTam
ratings
Seven
Ten
The X-Files
Twenty20
Misleading headline to say “Shane Warne lifts Im a celebrity”. He hasnt entered the jungle yet and we only saw 30s of him.
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Where are all the people slagging 10 for delaying X Files? That doesn’t seem like a normal number, it seems pretty big to me!
Piracy’s level of evil world domination may have been overstated somewhat.
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Unfortunately I was sick yesterday and watched “I am not a celebrity and do not know most of the people on here…. please keep me on as long as possible for exposure.” The first 6 contestants did not know any of the others. Serious rethink is needed… especially one of the hosts on the show.
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Not sure if anyone else noticed that the News website (and its affiliates) quickly pulled the reader comments section on the so called ‘celebrities’. The majority of the comments were less the flattering.
Anyone care to clarify?
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Have no respect or patience for Shane Warne, not sure if i will watch the show, altjough i love Chief. The solution may be to switch channels when Warne is on screen.
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seems to me that the viewing audience was on the ball, or perhaps driven by the balls.
Two men stacking numbers by whacking them with rackets, drew the most attention, then some celebrity racket intended to draw numbers, featuring, at great expense, some guy who used to throw one, came in second.
I think it will prove to be much ado about nothing, but at least we have been Warned.
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