Imagination promotes Ilana Werba to creative director

Imagination has promoted Ilana Werba from senior creative producer to creative director.

Werba was in her previous role for one year, joining Imagination in 2016 from Big Tree Films where she had been a creative director for 16 years.

Werba has been promoted from senior creative producer

Georgina Crichton, Melbourne business director at Imagination, said in a statement: “Increasingly our clients our coming to us to solve unique business problems which pushes us to be more creative and innovative in our solutions. So it’s important to have team members who can manage the process of client discovery from both sides.

“Ilana brings proven strategic creativity, mastery of channel, and production skills to Imagination.”

Werba said she has created a strong creative vision by working across film and media and is delighted to move into her new role.

“I couldn’t be happier to accept the position as Creative Director and look forward to working with our clients to create powerful and compelling brand experiences that truly engage audiences and leave a lasting impression,” Werba said.


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