Indie PR agency Candid Communications lands five new clients
Independent PR agency Candid Communications has welcomed five new national clients over the past two months, Mumbrella can exclusively reveal.
Recently rebranded ready-made meal supplier Dineamic has engaged the agency to support its updated brand identity and packaging refresh. It comes after the new look and launch campaign was unveiled last week in collaboration with Bullfrog.
Candid Communications has been tasked with managing the brand’s end-to-end earned media, including influencer engagement.
The agency has also been appointed by Pure Mama, a natural skincare brand for pregnancy and post-partum, to deliver a classic press officer strategy.
“The outspoken honesty and genuine excitement that radiated from our first client call with the Candid team was enough to know we were in very willing and capable hands,” Pure Mama founder, Lara Henderson, said.
“Pure Mama requires a certain level of understanding and I’m convinced that is something you can only get from very dynamic and hands-on teams, like what Olivia and Jodie have successfully built.”
Up-and-coming crypto exchange platform Bitget, wellness franchise P3 Recovery, and ex-Rockpool Dining Group chef Nicole Ronconi’s recently established restaurant Nico, also join the agency’s client roster.
Responsibilities will include building brand awareness and credentials, assisting new product and brand launches, and delivering communications.
“To have such a suite of incredible consumer brands believe in our agency’s values is a constant reminder that what we have crafted together, is what the industry truly needs,” Candid Communications’ co-founders, Olivia Meena and Jodie Moses, said.
“PR professionals who are not afraid to say it how it is, whilst having your brand’s best interest at heart.”
The new clients join Chery Australia, H&R Block Australia, Golden Goose, and Amber Beverage Australia, among others, on Candid Communications’ growing roster.
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Lauren McNamara is the associate editor at Mumbrella, covering the agency beat. She joined in November 2022 as editorial assistant, after completing a Bachelor of Communications (Journalism) at UTS.
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