F.Y.I.

Instagram and The Butterfly Foundation tell Aussies to be kind to their body via Now We Collide

February 24, 2022 8:50

Now We Collide has created a body positivity campaign, Body Kind Online, for Instagram and The Butterfly Foundation.

The announcement:

Independent creative agency Now We Collide has created an intimate and emotional campaign for Instagram and The Butterfly Foundation that encourages Aussies to challenge their perceptions of body image and beauty.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics

Alex Cowen Body Kind Online Instagram Keir Maher Now We Collide Tara Bedi The Butterfly Foundation

Latest

Stop calling it 'organic': A plea for honesty in digital marketing

The BOM's horrible new site provides a great comms case study

Yahoo tells advertisers to call off the search

NSW revives ‘shocking’ 13-year-old UK campaign for new anti-tobacco push

Unmade Index ends the week on an uptick, but loses 5% across October

Instagram and The Butterfly Foundation tell Aussies to be kind to their body via Now We Collide

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE