Isagenix joins Polkadot Communications’ health and wellness clients

Polkadot Communications has added to its health and wellness portfolio following Isagenix appointing it as communications agency of record.

Isagenix, a weight-loss and dietary supplement business, has briefed Polkadot with driving awareness and educating customers about its product portfolio.

Isagenix is a new addition to Polkadot Communications’ client list

Polkadot Communications’ remit includes PR, content creation, influencer engagement and corporate communication.

Anna MacIntosh, general manager of Polkadot, said the partnership comes at an important time for the agency and the brand.

“We appreciate how challenging the past three months have been on our industry, so we are absolutely thrilled to partner with Isagenix,” MacIntosh said.

“Our partnership also comes at such a relevant time when people have become more aware of the importance of their overall health and wellbeing since being in lockdown. We see this as an opportunity to support the Isagenix community and guide consumers that may be looking to make a change in their lifestyle. We are excited to be working with the Isagenix team and to help the brand grow across the ANZ market.”

General manager of Isagenix for Australia and New Zealand, Steve Foxwell, said: “As a family-owned, almost 20-year-old company, we are about providing high-quality nutrition, tools, and resources that set our members up for success in their health and wellness journey. We are excited to be working with Polkadot Communications. They really understand our brand, values and mission, so we are looking forward to seeing the awareness of our brand grow. Their experience with other health and wellness brands makes them the perfect agency to support us in our new chapter.”

Earlier this year, Polkadot won the public relations accounts for Get Fish and Dash Delivers, as well as and Nomo.

Polkadot also works with The Empire State Building, Palmer’s, The Fitness Show, Boehringer Ingelheim and Wushka.


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