F.Y.I.

Isle of Lime secures LittleBits PR account

Public relations agency Isle of Lime has won the PR account for tech start up LittleBits.

The appointment will see Isle of Lime launch LittleBits into the Australian market.

LittleBits is a tech company which encourages young children to invent anything from an alarm to a digital instrument.

Isle of Lime recently helped the start up company launch its hero product Star Wars Droid Inventor Kit with Disney Australia.

Lina Cabai, founder and managing director at Isle of Lime, said in a statement: “As someone who is recognised internationally for helping to drive the maker movement, particularly at Washington’s first-ever White House Maker Fair, we can’t wait to tell her story and share the brand’s purpose and movement in Australia.”

Peter Dille, vice president of marketing for LittleBits, said: “The creativity of the ideas and the way of working really aligned with the littleBits brand and how we want to communicate to the Australian market.”

Perfect Light Film Festival, view.com.au, Peninsula Short Film Festival and Care Connect are all clients of Isle of Lime’s.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.