JC Decaux to digitise 18 large format billboards before the end of the year
JC Decaux will digitise 18 large format billboards before the end of the year, as the out-of-home provider works to increase its national total by 25% across 2021.
This year, 35 additional large format DOOH assets will become part of JC Decaux’s inventory, with 17 of those locations already in market.
New sites in Sydney include both the upper and lower North Shore including Roseville Chase and Hunters Hill, and the Northern Beaches suburb of Balgowlah. The latter asset is seen by one in five people in its inbound/outbound location.
