Just Car Insurance looks to consumers for commercial inspiration

Miranda Ward

November 25, 2013 5:37

Just Car Insurance is offering up a $10,000 cash prize for the best Just Car Insurance commercial in their ‘Reel Deal’ competition.

The competition, open to anyone above the age of 18, asks for commercials up to 60-seconds in length that captures “the hearts and minds of owners of modified, high-performance and imported cars”.

The wannabe commercial makers must use the Just Car Insurance Logo, select one of two taglines pick music from the provided selection to be eligible for the cash prize.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

commercial competition

3 COMMENTS

Ho Hum 26 Nov 13

All the way from 2002, lets get users to generate our ads! That way, we make sure that we only speak to the converted, whilst ensuring low quality output. Whatever happened to this brand?

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smallviolins 29 Nov 13

Can anyone hear an ex creative sooking?

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Calgary auto insurance 3 Dec 13

I think this is an excellent idea, go to the target group and get input.

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