JWT Sydney appointed to Johnson & Johnson brands

JWT Sydney has been appointed to two brands of company Johnson and Johnson Pacific. The agency will look after the creative business of Nicorette and Regaine.

The announcement:

JWT Sydney has been appointed by Johnson & Johnson Pacific to manage the creative business for two of its leading brands, Nicorette and Regaine.

The agreement encompasses through-the-line integrated creative for Nicorette quit smoking products and Regaine hereditary hair loss treatment.

JWT Sydney client services director Rob Nichol said: “We are delighted to be appointed by Johnson & Johnson Pacific and are excited by the tremendous opportunities we foresee for the Nicorette and Regaine brands to grow and thrive in the local market.

We look forward to further strengthening our relationship with Johnson & Johnson Pacific.”

The appointment, which is effective immediately, comes after Johnson & Johnson

Pacific consolidated its advertising work.

Source: JWT Sydney press release