Kate Co. PR announces multiple new client wins and global expansion
Independent agency Kate Co. PR has added new clients across luxury, design, beauty and retail, while growing its international presence.
The announcement:
Independent communications agency KateCo. PR has announced a wave of new client wins across luxury, design, beauty and retail, continuing a year of sustained momentum and international expansion.
The national agency – known for delivering bold, culture-led campaigns – has recently been appointed by a suite of new clients including Mattel (APAC), Collins Street Precinct and Boutique Homes. The agency has also bolstered its beauty and wellness roster, signing Essano, Senne Skin (the evolution of Tribe Skincare) and Muk Haircare. Plus, re-signed with long-term partners Cancer Council Sunscreen, major events Melbourne Fashion Week and Christmas in the City, and Melbourne Racing Club.
These wins add to an already stacked portfolio of brands including Penfolds, Polestar and Your Reformer.
In the international market, KateCo. PR’s global arm continues to gain traction, currently representing Australian-born fitness brand Your Reformer in the US, with a roll out of media and consumer pop-up events in LA and Dallas, following the success of the NYC pop up in May. Its global creative showings partnership with Two Hands Agency, The Residency, will return to New York City in September with a new slate of Australian brands to showcase to the US market.
“The past six months have been huge for KateCo. PR,” says founder and managing director Kate Keane. “We’ve grown our client base, expanded our global footprint and welcomed new US team members across strategy, culture and talent. Our team is energised by the creative breadth of work on our books, from toy giants to design disruptors and cult beauty brands.”
The agency continues to invest in platform extensions including The Press Office podcast (now in its fifth season) and its US-based campaign division for Australian brands eyeing global expansion.
Source: Kate Co. PR
