Kate & Co PR welcomes Ovolo Hotels back to its client roster

Kate & Co PR has been engaged by Ovolo Hotels to manage the PR for the opening of its latest hotel in South Yarra, set to take place in April.

The agency will manage the PR strategy for the hotel’s launch including media relations, influencer engagement and media launch, as well as various events to support the opening of the hotel’s restaurant, Lona Misa.

Ovolo is a familiar client to Kate & Co PR, as it previously held the fashion, art, music and travel PR account for the hotel company before it was shifted to Élysée Collective in 2019. Élysée Collective remains Ovolo’s retained PR agency on the account.

Kate & Co PR managing director, Kate Keane, said: “Having worked with Ovolo for many years, we’re looking forward to welcoming the boutique hotel brand back into our client portfolio and delivering a bespoke localised campaign to celebrate the launch of Ovolo South Yarra and Lona Misa.”

In addition, Kate & Co PR has been reappointed to manage the public relations for the Australian Turf Club‘s autumn racing carnival. The agency’s remit covers ambassador management, media relations, media launches and events, media accreditation, influencer engagement and leveraging major sponsors.

On its roster of fashion clients, Kate & Co PR has also welcomed Allora Capes, My Paloma, Pinky & Kamal, Rhodin and Rae26. And, the agency has brought on the public relations account for boutique financial, wealth and property investment firm, Entourage Finance, as well as New Zealand brand BLUNT Umbrellas.


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