Klarna taps Zip Co for new ANZ marketing director

Global retail bank, payments and shopping service, Klarna, today announced the appointment of Katrina Ang as its marketing director to help spearhead the company’s marketing and brand across Australia and New Zealand.

With over 15 years of experience, Ang will be responsible for creating brand activations for Australian and New Zealand consumers and partners. Ang joins Klarna from Zip Co, where she was also marketing director, and has previously worked for Scentre Group and Westfield as well.

Klarna’s marketing executive. Katrina Ang

Klarna’s chief expansion officer, Camilla Giesecke said: “Australia is a key market for Klarna and we are seeing significant traction, nearing a million users who are turning to Klarna to provide flexible and interest-free payment options and a seamless and convenient shopping experience.

“This accelerated growth reflects the evolving needs of the Australian consumer. Bringing yet more great talent onboard means accelerating our efforts in providing Australians the best shopping experience.”

Ang said of her new role: “Klarna has made a name for itself as the world’s most popular shopping service with celebrities like Celeste Barber, Snoop Dogg and more recently A$AP Rocky establishing a global brand that’s redefining the very way people shop.

“I’m very impressed with the tremendous growth Klarna has shown in the short period of time since its launch in Australia and the unmatched focus on what consumers need. I’m incredibly excited to be joining such a disruptive, consumer-centric and high-growth company. I look forward to helping build on the company’s fantastic growth and forward momentum.”

Globally, Klarna is present in 17 markets across Europe and the US. Klarna has over 90 million users and has partnered with more than 250.000 merchants, including retail giants Macy’s, Sephora, The North Face, H&M, Ikea and Nike.

Recently, Klarna was confirmed as the foundation client for new Sydney-based media agency, Agnes Media. 


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