Koko Black taps own retail team to star in new campaign

September 26, 2023 10:40

Luxury chocolate brand Koko Black has launched a new campaign, ‘Get Lost’, featuring its real-life retail team.

The campaign aims to capture the joy of its ‘dreamy, decadent couverture’, celebrating the finer things in life.

It centres around four ‘Koko Black connoisseurs’ – Marlon, store manager of Koko Black Chadstone; Amira, store manager of Koko Black Melbourne Central; beloved Koko Black family member Zara; and six-year-old Arabella.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.