KWP! Advertising promote South Australian wine brand to Londoners

KWP! Advertising is promoting South Australian wine Oxford Landing Estates to Londoners as the chance to get to know a real South Australian.

Running on London Underground posters, London street furniture and Black Cabs, the outdoor campaign introduces “the real people, real place and real wines of Oxford Landing”.

James Rickard, KWP! creative director, said: “We want people to discover the wine and also the  genuine people behind the wine. Their stories add to the overall brand story.”