KWP! scraps joint management structure as John Baker takes charge

John Baker

Adelaide agency KWP! Advertising has dismantled its joint managing partner structure, with John Baker taking sole charge of the agency.

Baker and Sylvia Mason were appointed joint managing partners by KWP’s co-founders Pete Withy and Andrew Killey in 2008, but Mason has left the position and moves into a consultancy role, working on strategic direction and campaign planning.

Mason has been with the agency of 44 staff since it started 22 years ago, and will continue to work on clients including Yalumba, Health Partners and People’s Choice Credit Union.