‘Kyle’s a grubby buffoon’: Steve Price claims Melbourne won’t accept Kyle and Jackie O

Steve Price has dismissed Kyle Sandilands as a “grubby buffoon”, claiming that Melbournites won’t warm to the shock jock and his co-host Jackie Henderson, after the pair signed a “historic” deal yesterday that will see them take over the city’s KIIS FM breakfast slot.

Price made his comments on The Project yesterday, while also admitting the pair are worth the $200 million that ARN will pay them for the ten-year extension. “If you are successful, they will pay you the big money,” Price started, before unleashing on the show’s content.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.