F.Y.I.

Law firm Allen & Overy appoints Sefiani Communications

Sefiani Communications Group has been appointed by law firm Allen & Overy to handle its strategic communications.   

The announcement:

August 22, 2011 –

Allen & Overy, one of the first globally elite law firms to set up in Australia, has appointed Sefiani Communications Group to provide strategic communications advice in the next phase of its development. Sefiani will work closely with its Perth affiliate Purple to provide Allen & Overy with comprehensive public relations support.

Over the past 12 months, Allen & Overy has made a significant impact in the Australian legal market, leveraging its extensive domestic and international expertise. M&A activity has supported this period of intense growth – the firm has been ranked No.1 by Merger Market, Thomson Reuters and Bloomberg.

“Our last 12 months have focused on establishing the business and brand in the Australian market. The decision to appoint Sefiani reflects our belief that public relations will play an integral role in maintaining our unique position in this market as we ramp up activities,” said Nadine Gibbon, Asia Pacific Head of Business Development.

Robyn Sefiani, Managing Director, welcomed the appointment. “Sefiani is proud to be adding a world-leading, best-in-class brand to our professional services portfolio.”

Source: Sefiani press release

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