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Leo Burnett wins eBay

Leo Burnett has won the advertising account for eBay in Australia, ousting Whybin TBWA.   Host and BMF were also in the pitch.

Hamish Stone, ebay’s head of marketing, eBay Australia said: “Leo Burnett was the partner of choice as there is a healthy balance of creativity and thinking nestled within a solid agency that credibly maintains a boutique feel. The team at eBay are looking forward to working with Leo Burnett to move consumers’ perceptions of our brand and offer, through innovative and creative marketing that stands out in the cluttered retail marketing space.”

Todd Sampson, CEO of Leo Burnett, said: “eBay is a brilliant global brand with big ambitions. We are lucky to have them as a client and have lots of ideas on how to help them grow their business. It has been another year of record growth for us and we are very proud of this win.”

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