Life-Space examines ‘connection at play’ in AO campaign via Wunderman Thompson
Australian probiotics brand, Life-Space, has launched a new Australian Open campaign to highlight the link between gut health and the rest of the body, with creative via Wunderman Thompson.
The 30-second spot starts from a texturised tennis ball that is “at the centre of a game” and walks through the microbiome that is at the centre of a body. It aims to draw a connection between both and explain how the bacteria inside can influence the body’s performance on the outside.
