Lifeblood takes a ‘Bloody Oath’ in first work with Leo Burnett
Australian Red Cross Lifeblood has launched a new campaign to encourage people to give blood, via Leo Burnett and CHE Proximity Media (CHEP).
It’s the first campaign for Lifeblood with Leo Burnett and CHEP Media, titled ‘Bloody Oath’.
https://www.youtube.com/watch?v=T6SfeOV6R54
