March One jumps out of a plane for Cancer Council
The bosses of Sydney creative agency March One jumped out of a plane for new client Cancer Council yesterday.
The fundraising stunt – performed 12,000 feet above Wollongong – is part of Cancer Council‘s Leap in on Leap Day, a push to sign-up long-term supporters of the charity that begins on 29 February.
March One’s creative director of copy, Ben Coverdale said: “We support our clients when we can because they do a great job. In this case, we’re also helping people going through a rough time, so it’s a double whammy.”
Bloody well done one and all.
That takes guts. I reckon I would not be a brave as that.
That was a brave thing to do and for such a good cause. Well done
nice stunt, hope they follow up with work that’s just as good.
it’s refreshing to see an agency having fun. Hope the campaign goes well and the client falls head over heals for them.