Marijuana marketing, divorce parties, hashtag fatigue and 97 other things to watch in 2014
Advertising agency JWT has produced a list of 100 things to watch that will affect media and marketing globally next year.
Edible packaging, aerial yoga, Chinese wine, rivals to Bitcoin, internet safety nets and robots for kids feature in the list, which is part of an annual study by JWT’s New York office.
Ann Mack, director of trendspotting at JWT, said: “With the Winter Olympics in Sochi, FIFA World Cup in Brazil and first commercial space flight, 2014 promises a lot of things to watch. Our list spotlights developments around these major events and across sectors including technology, television, food and spirits, retail, health care and the arts.”
“It also reflects broader shifts that we’re forecasting, including the end of anonymity, the movement toward mindful living and the remixing of tradition in an ‘everything goes’ age.”
The list in full:
3D Printer Retail Hubs
3D Printing Accessories
Aerial Yoga
African Contemporary Art
Algae
Ambient Commerce
Armchair Travel
Arrested IRL Development
Art Incubators
AwesomenessTV
Beacons
Bitcoin Rivals
Bitcoins Bust Out
Branded Real Estate Development
Brands Blur Gender Lines
Brands in Space
Brazil as Debutante
Brazilian Art
Breath Analysis
Catering to Chemical Sensitivities
Chinese Wines
The Circular Economy
Cocktails on Tap
Community-Supported Everything
Contemplative Computing
Couriers on Call
Craft Mocktails
Deconstructed Dinners
Delivery Wars
Demonizing Food Dyes
Digital Art
Digital Grieving
Divorce Parties
Drone Regulation
E-Cigarette Regulation
Edible Packaging
Equal Rights for Men
Fashion for the Space Age
Fast Food Tofu
Feel-Good Fashion
Glanceable UI
Glassware
Godless Congregations
Google Glass Etiquette
Hacking’s New Frontier
Haptic Technology
Hashtag Fatigue
Heads-Up Movement
Homemade Baby Food Delivery
Human Touches
Infused Ice Cubes
Internet Safety Nets
Jumia
Kid-Bots
Live Broadcasts
Makeup Salons
The Marijuana Market
mEmployment
Messaging Apps as Retail Channel
Metadata
Mindfulness in Classrooms
Minimoons
Minute to Read It
Needle-Free Vaccines
Oculus Rift
OTT TV
Photoshop for All
Podcast One
Privacy by Design
Privacy Marketplace
Regional Ethnic Cuisine
Robotic Security Guards
Role-Playing Adventures
Savory Yogurt
Seamless Payments
Semiautonomous Cars
Sensory Literacy as Core Curriculum
Sight-Running
Smart Vending Machines
Snail Slime
The Social Divide
Sochi’s Third Coming
Soju
Speaking Visually
Sports Mashups
Stealth Health
Survival of the Focused
Tablet-First TV
Techno-Paranoia
Telediagnostics
Telepresence Robots
Traditional Folk Clothing
Ugly Produce
Unconventional Models
Vaping Lounges
Vegetable Co-Stars
Verified Reviewers
Virtual Stickers Come to Life
Xbox Programming
Xiaomi
Detail on each entry can be found in JWT’s 2014 and Beyond report here.
Hard to miss when you shoot with a hundred bullets…
No link to the report in the article, so here it is:
http://www.jwtintelligence.com/2014-and-beyond
101. Useless Lists of 100 Hundred Irrelevancies.
Jammed With Trivialities … ?