Mark Mackay returns to The Campaign Palace
Two years after his departure, Mark Mackay is returning to The Campaign Palace, Mumbrella can reveal.
Mackay quit as national chief executive in September 2008 and has been on a career break since then.
Mumbrella understands that staff were told of Mackay’s return on Friday afternoon.
Mackay has spent his entire career in the advertising industry since starting at McCann Erickson as a despatch boy in 1977.
He also worked at Y&R and two stints at Saatchi & Saatchi before doing 15 years with The Campaign Palace with a brief stint at sister agency GPY&R.
Mumbrella understands that Mackay – well respected within the industry – will be based in Melbourne and also have a national role.
At the time of posting, Mumbrella had been unable to reach him for comment.
June 21 Update: The Australian reports today that Mackay will be executive chairman.
And in further news from Y&R Brands, The Communications Group – which consists of GPY&R, Ideaworks, Blaze, Wundrman, PPR and Caw Marketing – slightly increased its profits for 2009, says the Australian Financial Review. According to The Fin, Y&R Brands CEO Nigel Marsh said he was “delighted” with the result – a profit of $4.6m, up $69,000 despite revenue dropping.
Marsh told the paper: “The group is well positioned for future growth.”
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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