Martha Stewart recipes to feature on taste.com.au and in Super Food Ideas

Lifestyle arm of News Limited, Newslifemedia, has announced celebrity cook Martha Stewart, will feature several recipes in food magazine Super Food Ideas and on taste.com.au.   

The announcement:

Super Food Ideas, Australia’s number one food magazine*, today announced that recipes from Martha Stewart’s various publications, will be featured exclusively in the magazine and on taste.com.au.

Starting with the October 2012 issue (on sale from today), every issue of Super Food Ideas will feature Martha Stewart recipes. The first feature will focus on Martha’s much-loved cake and cookie recipes.

“Securing this content for our readers is such a coup for Super Food Ideas. With her inimitable style, imaginative ideas and inspiring images, Martha is revered and recognised around the globe for making the everyday special. We are so honoured to host Martha Stewart and the amazing recipes in our magazine,” said Rebecca Cox, Editor.

Martha Stewart Living Omnimedia, Inc. is a global brand that resonates incredibly well with Australian consumers – Australia is the third largest audience for MarthaStewart.com (behind the US and Canada). The site receives over one million visitors from Australia each month (total online audience worldwide is 7.4 million); with over 23 million Australian page views every month**.

Super Food Ideas has been Australia’s top-selling food magazine since its launch in July 1998. With an award-winning iPad app and a close alignment with taste.com.au, this multiplatform brand consistently delivers simple, family-friendly recipes with accessible supermarket ingredients, for a budget-conscious consumer.

Super Food Ideas is the number one food publication in Australia with over 200,000 sales per month – 197,794 copies of the print magazine and digital sales of 2,583.  ABC Circulation, June 2012

** Source: ComScore July 2012

Source: Newslifemedia press release


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