Maryjane Aviles promoted to run client service at Moon
Maryjane Aviles has been promoted to client services director at Moon Communications Group. She fills the role left by Chris Laws, who was promoted to general manager last year.
The announcement:
Sydney, July 26, 2011: STW’s Moon Communications Group has appointed Maryjane Aviles as its new Client Services Director, to oversee all of Moon’s clients and manage its account service team. An experienced marketer who brings a wealth of both agency and client-side experience to the role, Aviles first joined Moon in March this year as Client Services Director for HTC. Her promotion to Client Services Director across all clients is effective immediately, and she replaces Chris Laws who vacated the role last year after being promoted to General Manager.
Before joining Moon, Ms Aviles was Senior Manager, Global Marketing & Product Management for American Express. In this role, she was responsible for premium corporate cards in the Asia Pacific region, reporting directly into New York.
“Maryjane has been providing organisations and major brands with strategic advice for 16 years, and she has an incredibly strong background in strategic marketing, brand, product management and communications,” Moon’s CEO Anouk Darling explained.
“She brings a wealth of client side marketing smarts with particular affinity to global brands. I know she will be of huge value to both the Moon team and our growing client base.” Darling said Aviles had particular industry expertise within the financial services, IT&T, media and entertainment, conservation and tourism sectors. She said her new role would focus on managing Moon’s growing number of international and local accounts, and its experienced Account Service
team.“She will also assist in the overall growth and direction of Moon,” Darling said.
Aviles said: “Moon has a superb team, interesting clients and produces fantastic creative work, but for me, it’s the global outlook and ambition that really stands out. This role is not only an exciting personal challenge but an opportunity to use my extensive client-side experience to build both the success of Moon and importantly, our clients.”It is not the first time Aviles and Moon have worked together; Aviles worked with Moon while at BT Financial Group on the design of a new brand. This led to several awards: the 2004 Australian Graphic Design Award, Pinnacle award for Best Corporate Identity, and again two years later for Environmental Design.
Ms Aviles holds a Master of Business Administration from the Macquarie Graduate School of Management and is a graduate from the Australian Institute of Company Directors. She currently serves as Vice President on the Australian Marketing Institute’s NSW Council and is a member of the Australian Direct Marketing Association’s Executive Digital Council.
Moon Communications Group is part of STW Group, Australia’s leading marketing content and communications services group. Moon specialises in delivering creative brand, communication, retail, advertising, digital and interactive solutions.
