MasterChef first Aussie show to amass one million Facebook fans

MasterChef has reached one million Facebook fans, claiming title for the first light entertainment show to accumulate such online fandom. The occasion is marked with interactive activity, with MasterChef inviting fans to watch a ‘tribute’ video on their Facebook page.

(Update: Seven’s Home & Away actually hit the milestone last month)

The announcement: 

MasterChef Australia has become the first Australian light entertainment program to reach one million Facebook fans.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.