MasterChef’s ‘greener’ gas claims under fire
A climate communications group has asked the ACCC to investigate claims made on MasterChef regarding renewable gas.
Climate communications group, Comms Declare, has lodged a complaint to the Australian Competition and Consumer Commission, asking the watchdog to investigate claims by the Australian Gas Network, made as part of its sponsorship of Australia’s most loved cooking show.
Specific claims brought by Comms Declare include MasterChef host Andy Allen in Episode 4 saying, “and I’m excited to say this year, MasterChef is going greener with renewable gas”.
Founder of Comms Declare, Belinda Noble, said, “We believe that hundreds of thousands of MasterChef fans are being deceived into thinking that the gas used in the program is good for the planet.
“The biomethane and grey hydrogen used in the MasterChef kitchen is not renewable, not low emissions, not commercially viable and not available in ordinary Australian homes.
“We call on MasterChef producers to drop this polluting sponsor and move to induction cooking, like their counterparts around the world.”
Earlier this year, Comms Declare took aim at Shell Energy, whom they previously lodged an ACCC complaint against. Noble called the corporation an “Olympic gaslighter”.
“Shell heavily promoted its net zero target in Australia, while internal emails revealed it was ‘not a Shell business plan’,” Noble alleged. “These greenwashing claims are being investigated by the corporate regulator.
“The energy retailing side of the business is the friendly face of an international corporation betting against the energy transition and a safe future for our children,”
Mumbrella has reached out to Ten for a response.
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Nathan Jolly is the Features Editor at Mumbrella. He joined the team in July, 2023.
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