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M&C Saatchi S&E recruits Jon Kelly as creative director

M&C Saatchi Sport& Entertainment has appointed Jon Kelly to the newly created role of creative director.

Departing Iris Sydney as creative director in June, Kelly has been freelancing as a creative director and copywriter for the past six months.

Kelly will report into MD Jamie Gilbert-Smith

Kelly’s appointment follows the news in July that Duncan Shields had joined the agency as creative group lead.

Jamie Gilbert-Smith, managing director M&C Saatchi Sport & Entertainment, said: “Jon has played a defining role in shifting how some of Australia’s leading brands think. He brings an unmatched creative vision combined with an entrepreneurial spirit – with significant organic growth and new business wins it’s an exciting time for Jon to be joining us and taking us forward creatively.”

Speaking of his appointment, Kelly said: “With some of the biggest clients in Australia and the ambitions they’ve already shared, I couldn’t be more excited about the opportunities for great work that we have here. Too many sponsorships just badge a sponsorship.

“We showed what could be done with Samsung and Netball; the opportunity to shape culture and emotionally connect on a whole new level.”

M&C Saatchi Sport & Entertainment’s clients include Commbank, Audi, Woolworths, Reebok, IAG, Steggles and Powerade.

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