Media Super to create $20m innovation fund for publishers

Media Super – the Industry Superfund catering to Australia’s print, media, creative  and digital sectors – has announced a $20m industry innovation co-investment fund for “innovative projects that might not otherwise get funding”.

CEO Graeme Russell said there was a need to support quality publishing and invest in new business models which foster “new publishing skills, imagination and innovation”.

Media Super says it wants publishers to prosper and grow 

Speaking at the News Media Awards, of which Media Super was the headline sponsor, Russell said: “To support these companies through this change, I’m pleased to announce tonight that Media Super is establishing a $20m industry innovation co-investment fund to invest alongside our media companies in innovative projects that might not otherwise get funding to help them prosper and grow.”

In addition, Russell said there would be more projects to come.

“We’re also thinking through some ideas for co-investing in major investigative journalism projects and we’ll have more on that in the coming months,” he said.

The fund’s investment in paid internships, in collaboration with The Walkley Foundation, will also likely be expanded.

“Many of our finest journalists got their starts as cadets back in the 20th Century… We decided to support something similar, starting with a single paid Walkley Foundation internship… and we’re talking to The Walkley Foundation about funding quite a few more paid internships across our media sector.”

Mumbrella will seek more detail on the fund and how it will be funded, allocated and distributed.


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