Media welcomes Government discussions with opposition to move media reform forward

January 13, 2016 3:25

Major media companies have welcomed a move by Senator Mitch Fifield to begin talks with the Labor Party and crossbench Senators on media reform, urging them to pass new laws “as soon as possible”.

Fifield: signals reach rule and 2 out of three are on agenda for 2016.

Fifield: signalled reach rule and two out of three are on agenda for 2016

The Minister for Communications signalled changes to the reach rule and two out of three rule are likely to be at the centre of a new package of media laws which are expected to spark a wave of mergers and acquisitions across the sector.

A spokesman for Ten today said it was the right move: “We are seeing positive signs that there is support in the Senate to remove both the reach rule and the two out of three rule, which is not surprising because anyone who looks at how media consumption has changed over the past five years can immediately see how nonsensical the current rules are.”

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

Lloyd Malcolm 3 Feb 16

An Idea for Ownership in Commercial Radio Stations in Sydney, Melbourne and Brisbane isto have the Two Station Per Market RestrictionLifted and Allow Media Companies in Those Markets to Have a Maximum of Three Allowed to stop Further
Sales of Commercial Radio Including MacQuarie Regaining 2CH and Buying SEN 1116 and Possible ARN/Nova Network Merger.

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