Melbourne Storm players star in new Tradies campaign

Tradie has released a new campaign starring Melbourne Storm players Cameron Munster, Josh Addo-Carr and Christian Welch.

The announcement:

NRL’s Cameron Munster, Josh Addo-Carr and Christian Welch are set to storm our screens off the field this week, starring an uproarious series of new TVCs celebrating Tradie’s proud Melbourne Storm sponsorship. Whether trying to squeeze three big rigs into a tiny bathtub, or unleashing an epic deodorant battle, the boys whipped up a perfect storm while showcasing Tradie’s signature body wash and deodorant range.

Ben Goodfellow, Tradie founder says: “We’re extremely proud to be sponsors of the Melbourne Storm, one of the most successful clubs in NRL history, and we’re sure they’ll be great ambassadors for our Tradie body range. Plus our products will help make all their victories smell even sweeter this season.”

“The boys were game for everything we threw at them during filming, and we’re excited to show how much fun these ads are.” said Kyran Docker, Creative Director at The Incubator.

The two new 15 second spots will air on National TV from Sunday 23rd May.

Check them out here:


Client – Tradie
Tradie Founder – Ben Goodfellow
Tradie Brand Manager – Simone Hyde
Creative Agency – The Incubator
Account Director – Jeremy Walsh
Creative Director – Kyran Docker Copywriting – Sophie Hanlon, Sean Brisbane

Production Company – Truce Films
Director – Nicholas Clifford
Executive Producer – Elise Trenorden
DOP – Joel Betts
Offline Post – Luke Dickinson
Grade/Online – Retrobox
Sound – Windmill Audio

Source: The Incubator media release


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