Melina Cruickshank switches to top marketing job at REA Group from rival Domain
Real estate company Domain’s most senior marketer Melina Cruickshank has defected to direct rival REA Group.
Cruickshank’s departure comes days before Nine takes control of Fairfax Media, which owns 60% of Domain.
Cruickshank will be REA Group’s chief marketing and content officer, the same role she has been in at Domain for the last four years. She will report to CEO Tracey Fellows.
Cruickshank: Joining the market leader
Loss for Domain. We’ll miss you Melina
A very smart, talented and well respected leader. Congratulations Melina!
Such a big loss for Domain! REA have done well to secure her.
That’s a coup. Strategic precision Tracey Fellows and realestate team. Reason they are number 1.
Huge opportunity on a global scale, all the best!
Cruikshank or Cruickshank?
Come on Tim! 😉
Point taken… sorry! Sorted
Cheers,
Tim – Mumbrella
Good luck Shanks. We’ll all miss your spirit and outrageous observations.
Massive! Shock…! What about the annual Manly skiff club
She who had took risks and hated small talk. Avalon says thanks.
That’s a massive loss for the green. Hopefully they pay to keep her out of market forever (sorry Shanks)
Huge loss for Domain. Risk taker and always one step ahead of the game.
Honoured to have worked with you, have learnt so much. Exciting times for you ahead Shanks!
Can’t beat em. Join em.
Such a big loss for Domain! REA have done well.
Good Luck Melina!
Coup to the RED team. Domain will miss the ideas and energy. Congratulations Melina. I will miss your banter with our CFO.
We will continue competing !!!!!!!!!
Domain will be losing a limb. Masterstroke by REA. This might be the beginning of a brain drain from Domain.
People in red should be warned that Melina is a regular and notorious smoke bomber. Hopeless.
Good luck Shanks!
An unbelievable loss for Domain. Melina is a truly inspiring, bold and adored leader. Congratulations Melina on this exciting move to a global role, Tracey is very lucky to have you now on her team.
Two dinosaurs arguing about who’s larger while the (even bigger) meteor is coming crashing towards them.
Dreadful shame – phenomenal leader and visionary!
The first victim of the new ‘Nine’?
Melina has crafted strong relationships with Nine and Domain. We’ll miss the opportunity to work with you Melina. We should have bribed you with more Prosecco! All the best.
Big loss for Domain but so fantastic and much deserved for Melina. You go girl!!
Starting a countdown to non-compete proceedings.
Indeed, who drafted her contract?
Fantastic coup by REA. Congratulations Melina!