News

Meta records $60 billion profit for 2023

Meta has published its Q4 and full year results for 2023, ending the year on a strong note for a revenue of A$207.43 billion (US$134.90 billion) in the 12 months to December 31.

That figure was up 16% year-on-year (YoY), with annual net profit jumping up 61% YoY to A$60.08 billion (US$ $39.10 billion).

The tech giant enjoyed a lifted performance in the fourth quarter, reporting a A$61.64 billion (US$40.11 billion) revenue, up 25% YoY. Net income for Q4 soared 201% compared to the same time in 2022, at A$21.54 billion (US$14.02 billion).

Advertising revenue accounted for A$58.39 billion (US$38.71 billion) of revenue for Q4, and A$202.77 (US$131.95 billion) for the 2023 calendar year.

“We had a good quarter as our community and business continue to grow,” said Mark Zuckerberg, Meta founder and CEO. “We’ve made a lot of progress on our vision for advancing AI and the metaverse.”

2023 was a year marked by restructures and mass layoffs for Meta, as the company looked to grow its margins and continue to invest in innovation in the AI and AR space.

As a result, the company accrued a total of A$5.30 billion (US$3.45 billion) in restructuring costs over the 12 months to December 31.

Locally, the company was hit in July with a hefty $20 million fine by the Australian Federal Court following a two-and-a-half year legal battle over privacy breaches.

Looking to users, and the Meta family of apps – Facebook, Messenger, Instagram and Whatsapp – reported monthly active people at 3.98 billion as of December 31 2023, up 6% YoY.

Meta’s ad impressions in the fourth quarter of 2023 grew 21% YoY, while the average price per ad increased by 2% YoY. For the full year, this rose to 28% YoY and 9% YoY respectively.

The company has posted a revenue guidance in the range of A$53.02-56.87 billion (US$34.5-37 billion) for Q1 2024.

As of 5 February, Meta trades at A$729.87 (US$474.99) with A$1.87 trillion (US$1.22 trillion) market capitalisation. 

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.