Milk and Honey United add Rosemary Health to client roster

Milk and Honey United has won the Rosemary Health account following a competitive pitch.

The announcement:

After a competitive pitch process, Rosemary Health has appointed Milk + Honey United as agency of record to help them lead a healthcare revolution.

Rosemary Health has been created to disrupt the health system by combining convenience with care. A virtual medical practice partnered with an integrated cloud pharmacy, the platform consults, prescribes, delivers, and repeats prescriptions and follow up care, all via an online system. The scale-up has the ambitious vision of becoming Australia’s leading virtual care provider.

Milk + Honey United will launch a fully integrated brand platform shortly, including film, OOH, digital and social.

Rosemary CEO and Co-founder, Romain Bonjean, says “Milk + Honey is a strategic and creative powerhouse and the perfect partner to help Rosemary talk to all Australians about a better way to access healthcare.”

Milk + Honey United Co-Founders, Andy DiLallo and Steve Jackson says: “It’s been brilliant working closely with the founders and board early enough to ensure the brand is truly embedded into the DNA of Rosemary and at every point they intersect with people, from their own to those they serve.”

Milk + Honey United Managing Director, Hazelle Klønhammer says: “We’re at our best when we partner with ambitious people, who truly want to change things up. Rosemary provides a better way to take care of your health and we’re excited to be part of the solution.”

Source: Milk + Honey media release


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