Mindbox wins DHL Express account
Digital marketing and media consultancy Mindbox has won the account for international courier DHL Express.
The appointment will see Mindbox assist DHL Express’ in-house team understand how customers uses DHL’s website and services.
According to Mindbox, the new client win builds on its “commitment to supporting full transparency and owned data”.
Nic Haller, founder and CEO of Mindbox, said in a statement: “Our focus on test, learn and optimise mirrors the DHL Express approach, and has been built in line with our belief in 100% transparency with clients and a firm understanding of their goals.
“Data is an essential resource for business strategy – a source of intelligence for making robust business decisions. We are looking forward to driving stand out results through this partnership.”
Marie Banfield, digital marketing specialist at DHL Express, said the Australia and New Zealand market shows huge opportunity for the company.
“it was vital to ensure our activity is market-leading, treading new ground when it comes to transparency and data insight,” Banfield said.
Mindbox’s clients include HCH, Players Voice, Teachers Health, Air Canada, and Tokio Marine.
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