Mish Fletcher becomes IPG’s first chief growth officer for APAC
Interpublic Group (IPG) Mediabrands has appointed Mish Fletcher in the newly established role of chief growth officer for the Asia-Pacific region, based in Sydney.
Fletcher will report to IPG senior vice president and chief growth officer, Simon Bond, and becomes IPG’s first executive at the holding company level for the region.
The Asia Pacific region is IPG’s second-largest global advertising region, accounting for 31% of the company, behind North America, according to Magna’s Global Advertising Forecast.