Morning Update: ‘Ask for Angela’ to escape dodgy dates; McDonald’s to downsize Big Mac; Uber and Airbnb suffer ‘growing pains

Ad Week: How This Poster in a Women’s Restroom at a Bar Cleverly Combats Sexual Assault

A county council in England has come up with a clever and discreet way of combatting sexual violence and abuse.

A photo posted to Twitter (and retweeted almost 30,000 times) shows a poster in the women’s bathroom at a bar in Lincolnshire that advises anyone who is feeling unsafe on a date to ask the bar staff for “Angela”—a code word alerting the staff that someone is in need of help.