Morning Update: McVitie’s celebrates Christmas with baby animal choir
https://www.youtube.com/watch?v=rcpMLbvITTo
Creativity-Online: This Baby Animal Choir Is So Adorable It’s Ridiculous
“U.K. biscuit brand McVitie’s amused us earlier in the year with its”Sweet” campaign featuring ridiculously cute animals. But this Christmas effort for its Victoria selection from Grey London goes one step further, making us LOL not just at cats, but a puppy, piglet, hedgehog, duck and kitten emerging from a cookie tin. There’s even a baby narwhal swimming in the Christmas punchbowl. What’s more, they’re all “singing” in a kind of bizarre animal choir, to the1980s hit “Only You” by the British synthpop band Yazoo (known as Yaz in the U.S.). Even if you hate cute, we defy you not to smile.”
https://www.youtube.com/watch?v=ROZhrRm88ms
Mashable: New Apple ads tout ‘Change,’ but are really about productivity
“Apple is rolling out a new online and TV ad campaign that highlights the many ways you can use its flagship tablet to get things done.
Set to The Orwells’ song “Who Needs You,” the new 60- and 30-second spots focus heavily on creativity, and include a montage of people using the iPad Air 2.
Each spot features a wide variety of unnamed apps that help people do everything from tune up their car, to manage Post-it notes and make stop-motion animations. Apple has the full list of apps on its website under a new page called “Change.””
https://www.youtube.com/watch?v=ggV_AZ25K3w
AdWeek: The World’s Saddest Clown Pines for Love in This Bleak, Beautiful Ad for Flower Delivery
“Ladies and gentlemen, now appearing in the center ring … a sad-ass clown with a heavy case of unrequited love.
The unhappy hero of this bleak but beautiful 75-second ad for Danish flower-delivery service Interflora tries letters, balloons and gifts to charm the object of his affection—an aerial artist who is apparently the shining star of this particular show. But something goes wrong every time, and she barely knows he’s alive.
Brandhouse in Copenhagen created the spot, with lots of deft touches that underscore the clown’s despair, such as the moody interplay of muted light and shadow, and shots of shabby wood-paneled circus trailers.”
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