Morning Update: Jeff Bridges serenades sleeping Tom Brady for Ugg; publishers warned against using Facebook photos of minors

Creativity Online: Jeff Bridges Serenades a Sleeping Tom Brady in Ugg for Men Campaign

NFL pro Tom Brady, fellow New England Patriot Julian Edelman and actor Jeff Bridges enjoy some serious downtime in a hilarious series of spots for Ugg for Men.

Created out of Camp & King and directed by Jeff Low of Biscuit Filmworks, the campaign centers on a man’s right to ‘Do Nothing’ and kicked off with the digital video ‘Song’. In it, Bridges sits on the couch alongside a sleeping Brady, serenading him softly with an acoustic version of ‘Buffalo Gals’ that takes an unexpectedly energetic turn.