Morning Update: marketing’s winners & sinners of 2016; Omnicom and Publicis subpoenaed
Digiday: Digiday’s definitive guide to the year’s best (and worst) in media and marketing
It was the worst of years, it was the worst of years. For as superlative as 2016 was, we could think of no better tribute than to come up with our own list of media and marketing’s bests, worsts and mosts. Here, in no particular order, is a look back at the highs and mostly lows of the year that was. Don’t let the door hit you on the way out, 2016.
The Department of Justice investigation into production practices in the advertising industry is widening, as today Omnicom Group said two of its subsidiaries had been subpoenaed and Publicis Groupe said one of its subsidiaries received one.
Creativity Online: The Washington Post’s Social-Media Tool Automatically Fact-Checks Trump Tweets
The Washington Post was one of the go-to publications for election coverage this year, notable for its aggressive reporting on President-Elect Donald Trump. It isn’t backing down, either, and today just introduced a new tool for social media news watchers – an automatic Trump tweet fact checker. The Real Donald Context extension, when installed in Google Chrome, will help to clarify any of Trump’s posts once you click on it.
Ad Week: Trump’s Twitter Spat With Vanity Fair Sparked a Huge Traffic and Subscription Bump
President-elect Donald Trump has inadvertently just given Condé Nast its biggest subscription day ever, all over a single tweet.
Earlier this week, Vanity Fair writer Tina Nguyen published a scathing review of the Trump Grill restaurant in New York’s Trump Tower. The President-elect was not happy and took time out of his busy transition day to complain about the magazine and editor Graydon Carter.
Campaign Live: Campaign’s Annual 2016
Looking back on the past 12 months is a dizzying, disorientating experience. So many tectonic decisions have been made yet so much remains worryingly uncertain. In all the years that Campaign has been publishing this Annual, it’s never been harder to explore what’s happened and draw some convictions for what is to come. Here’s a list of the best of the best…
Mumbrella Asia: MEC expands content division to China to unite digital, media and creative services
GroupM media agency MEC has expanded its specialist content division, MEC Wavemaker, to China. The division, which launched in April and already operates in Singapore, India, Australia and several other markets around the world, brings content strategy, social, partnerships and experiential, organic search and creative services into one unit.
topics
annual
Condé Nast
MEC Wavemaker
Omnicom
Real Donald Context
social media
the washington post
total beauty
trump
Vanity Fair
