Morning Update: Snackstreet Boys – behind the music; scam ads – a case study; Joss Whedon goes to town on Trump
https://youtu.be/pzARN4Dvmoo
Ad Week: Backstreet Boys Star in Chex Mix’s Gloriously Cheesy Behind the Music Parody
While the Backstreet Boys topped the charts and stole tweens’ hearts in the ’90s, they also took a lesser-known boy band under their wing: the Snackstreet Boys. At least, that’s according to a new video from Chex Mix that’s dripping with nostalgic cheese.
In the mockumentary, a spoof of VH1’s Behind the Music that General Mills developed with Mindshare Entertainment and Above Average, the Backstreet Boys discuss their relationship with and tutelage of the Snackstreet Boys, a fictional boy band whose members are dressed as pieces of Chex Mix.
Creativity Online: Awards Show Case Study Scammers, We’re on to You, Says the Effies
Awards entry season is upon us, and the North American Efffies has debuted a funny new campaign to remind us about what its show is really about — results.
As boring as that can sound, it’s what’s meant to drive creativity in our industry. Agency Walrus leveraged its own skills — and comedy — to get that point across in a series of satirical vignettes that take the piss out of all the effort that goes into producing all those “convincing” case studies meant to sway awards show judges.
Creator extraordinaire Josh Whedon has directed and produced a new video featuring a “shit-ton” of celebrities to encourage U.S. citizens to get out and vote, in an effort to stop, as he told Buzzfeed, the “orange Muppet Hitler.”
Whedon created the PSA out of his production company Save the Day, described on its website as a “short-form digital production company dedicated to the idea that voting is a necessary and heroic act. That every voice in this wonderfully diverse nation should, and must, be heard.”
