Morning Update: when Trump tweets Clinton gets paid; Hearst UK CEO quits to start funding platform; Miller Lite brings back John Madden
Ad Week: Hillary Clinton’s Campaign Just Created a Way to Make Money From Donald Trump’s Tweets
Donald Trump’s tweets from now until Election Day are about to start delivering money directly to Hillary Clinton’s campaign.
A new tool, Troll Trump, let’s supporters sign up to automatically donate 50 cents, $1, $3, $5, $10 or other amounts every time the Republican presidential nominee tweets.
Campaign Live: Anna Jones quits Hearst to launch female entrepreneurship venture
Anna Jones is stepping down as chief executive of magazine publisher Hearst after two-and-a-half years to co-found an investment company that will finance and support “outstanding female-led companies”.
She will run AllBright, described as a “ground-breaking funding platform”, with Debbie Wosskow, a serial entrepreneur and chief executive of Love Home Swap, a website that lets people “swap” homes for a holiday.
Ad Age: Miller Lite Brings Back Classic John Madden Ad
Miller Lite is bringing John Madden back – but only for a limited time. For one NFL game only, Lite will restore and re-air the classic spot featuring the former NFL coach and broadcasting star. Above is the original commercial, which aired in the early 1980s…
Indian digital agency AurDikhao has launched the #DetectToDefeat campaign to encourage Indian women to check for breast cancer.
In 12 short videos that highlight the importance of checking, celebrities from various fields share the statistic that 60% of breast cancer cases in India are detected when it is too late.
Poynter: Magazines can now enter all Pulitzer categories
The Pulitzer Prizes announced yesterday that magazines can now enter every category in the annual contest, which traditionally recognised America’s best newspaper journalism each year.
“The board made its decision last week after two years of experimentation. Two journalism categories were open to magazines in 2015, five this year. New Yorker staff writers had three finalists during that time, and two of them won Pulitzer Prizes this year.”
The Verge: Chinese tech maker LeEco has been quietly infiltrating Silicon Valley
When the low-cost American TV maker Vizio was acquired by a company called LeEco this summer, a common reaction wasn’t shock at the $2 billion buyout price, but a simple question: Who the heck is LeEco?
It’s a company you’re going to hear a lot more about in the coming days because the Chinese tech giant is about to make its official launch in the US this week, and has quietly been readying what is expected to be a wide range of gadgets aimed at American buyers.