Morning Update: Vodafone NZ tells the story of a mailman who befriends a lost pig

AdWeek: If You Like Cute Pigs and Happy Endings, Vodafone Has an Ad for You

Vodafone New Zealand is out with a heartwarming ad that tells the story of a mailman who finds and befriends a lost pig, then goes on a mission to reunite it with its owner.

It’s a path fraught with people who don’t know anything, except that pigs taste pretty good (truth). Eventually, thanks to Vodafone’s mobile network, the pig’s knight gallant is able to track down its home—though the story doesn’t end there.

Mumbrella Asia: Sentosa seeks everyday Singaporeans who have lost touch with their fun side

Singapore’s island resort of Sentosa has launched a campaign today to find “everyday heroes” who deserve a break.

Singaporeans can nominate those who they feel deserves some time off on a Sentosa “The fun movement” microsite. Entries that get the highest number of public votes on the site will be rewarded with a surprise “day of fun” in Sentosa. The deadline is 3 July.

The New York Times: How Netflix Keeps Finding Itself on the Same Side as Regulators

Whatever the outcome of the latest proposed mergers and acquisitions in the media industry, a clear winner has already emerged, and it’s not even a party to any of the deals: Netflix, the streaming television pioneer.

To many in the cable and broadband businesses, the invisible hand of Netflix has been apparent in the failed Comcast-Time Warner Cablecombination; in likely restrictions on the merger between AT&T and DirecTV; and in the Obama administration’s embrace of net neutrality, to cite just three prominent examples.

Indeed, the corporate philosophy of Netflix, which was once thought to be outgunned in Washington by the East Coast media conglomerates and their vast lobbying forces, now seems so pervasive that the Federal Communications Commission, or F.C.C., is being referred to by some media executives — half-jokingly and half-enviously — as the “N.C.C.”

FIFA sponsors deaths logosMashable: People lash out at FIFA sponsors for worker deaths during stadium construction

As the death toll grows among construction workers at the future site of the 2022 World Cup, protesters are channeling their creativity into the Internet’s custom of shaming: corrupting the logos of FIFA’s rich corporate sponsors.

More than 1,400 migrant workers have reportedly died building the infrastructure for the worldwide sporting event in Qatar due to forced labor contracts and deplorable working conditions.

To draw attention to their plight, a number of designers have put a morbid twist on the logos of the corporate giants who are backing the event, including McDonald’s, Adidas, Sony, Visa and others. A post on the blog Bored Panda is collecting the redesigns and inviting people to submit more.


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