Mumbo Report: Bruce Heald on why sound design matters in advertising

In this episode of The Mumbo Report, Noise International’s Creative Director, Bruce Heald, talks about:

• The importance of sound in advertising;
• How music and sound design can dramatically change a piece of vision;
• Noise International’s challenge to agencies

Catch future episodes of The Mumbo Report by subscribing to Mumbrella’s Mumbo Report YouTube channel.