News

Mumbrellacast: Klick moves to the US | Stonemen | The Great Gatsby | AFR’s App | The ‘Can’t’ campaign | Is the The Voice in decline?

[powerpress url=”http://mumbrella-uploads.s3.amazonaws.com/uploads/2012/05/Ep67-1.mp3″]

Klick boss Kim McKay

Featuring Kim McKay, director of Klick Communications plus Mumbrella’s Tim Burrowes, Robin Hicks and Colin Delaney (4mins, 58secs).

  • Klick Communications heads stateside (0:52)
  • What the hell is ‘serendipity’? (4:57)
  • The great underpants controversy (7:40)
  • Is the Great Gatsby an Australian film? (13:52)
  • Will the Fin’s app make up for its paywall missteps? (19:53)
  • The challenges in turning people to apps (27:10)
  • The Can’t teaser campaign? (29:36)
  • Has The Voice peaked? (35:54)

You can also subscribe to The Mumbrellacast on iTunes and other podcatchers.

Direct link to Mumbrella’s iTunes store listing for the podcast Mumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    transMumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    trans

Studio facilities: CBS Interactive

Mumbrella theme music by Noise International

ADVERTISEMENT

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing