Features

Mumbrellacast: Life after MAFS, Pedestrian founders depart, plus IAB’s Gai Le Roy

What does the TV landscape look like now that Married at First Sight is finally over? Can Ten win back some audience share? Can Pedestrian maintain its voice with the founders exiting? Will WPP be able to reach gender parity by 2021? What’s going on at Domain?

All these questions and more are discussed and debated in this week’s Mumbrellacast, which also includes the IAB’s Gai Le Roy joining us in studio (25:15) to argue that when it comes to measurement, “panels are sexy again”.

Le Roy also reveals her disappointment regarding Mamamia’s decision to pull out of the digital content ratings system.

In the news

  • The television and ratings landscape now Married at First Sight has finally concluded (1:06)
  • WPP’s gender parity push (10:58)
  • Domain’s new head marketer (13:00)
  • Pedestrian founders exit (20:02)

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Music credit: RetroFuture Clean Kevin MacLeod (incompetech.com)
Hard Boiled Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
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