Mumbrellacast: The end of Naked, CHEP recruits Ben Shepherd and harassment at adland awards nights
It was a big week for agency news: CHE Proximity appointed PwC’s Ben Shepherd as chief media officer and Naked merged with BMF. Senior content journalist Abigail Dawson returned to the Mumbrellacast to chat about if the Naked news was a surprise and what all of this means for the creative landscape.
In television Lego Masters soared, Celebrity Name Game crawled and the AFL Footy Show fell.
Seven’s head of digital sales James Bayes joined in the studio to talk about the launch of the Seven news digital offering and where he saw the future of BVOD (31:50).
The team also spoke about the conversation adland needs to have about harassment at industry awards nights.
In the news
- The end of Naked (1:31)
- CHE Proximity appoints a chief media officer (10:05)
- Lego Masters triumphs for Nine (15:38)
- The dark side of nights out in adland (23:22)
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