Mushroom 50 concert wins Sunday for Seven

Seven has dominated Sunday night with a four-hour celebration of Australian music, as the Mushroom 50 concert in Melbourne pulled in audiences across all demographics for the network.

Mushroom 50 Live drew 557,000 across the five metro areas, and 830,000 total audience. As the concert carried on, viewership dropped off, as is expected, with 490,000 metro viewers tuning in for the ‘Late’ portion (732,000 total), and 350,000 metro viewers (516,000 total) sticking around until the end.

It won overall viewership, as well as the 25-54 and the 16-39 markets.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.