Naked wins InMobi from Access PR
Naked has won a pitch for the communications strategy, PR and experiential business of mobile advertising network InMobi, which relaunched in Australia at the start of February.
The assignment brings to an end InMobi’s short relationship with Access PR, which handled the client when it relaunched in Australia.
An Access PR spokesman told Mumbrella that the agency declined to pitch after working to the end of a three-month contract.
Naked’s brief is to introduce InMobi’s offer to agencies and marketers.
So Naked has two accounts in the mobile advertising space? Telstra and InMobi?
Would not of have thought Mark Buckman would be comfortable with this.